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  • Professional Communication, 2nd Edition

Professional Communication, 2nd Edition

• Build workplace communication skills for professional, academic, and personal success.
• Master speaking, writing, listening, and digital communication through real-world applications.
• Develop teamwork, leadership, and presentation skills valued by today's employers.

Title Overview

Title Overview

Professional Communicationhelps meet the challenges of today's digital world, where communication is more important than ever. The basics of writing, speaking, listening, and reading are carefully interwoven into each chapter, enabling the application of English/language arts skills in context. Contemporary topics, such as technical writing and writing for social media, integrate the writing process and digital techniques to develop expertise that is needed for the workplace. Portfolio Development activities provide an opportunity to create a personal portfolio to use when applying for college, a community service position, or a job.

  • The correlation of Professional Communication to YouScience® Industry Certifications Business Communication exams prepares students for certification testing.
  • Digital citizenship is explained in detail to prepare students for professional responsibilities in school and in a career.
  • Exploring Communication Careers examines a wide variety of opportunities in the Arts, A/V & Communication career cluster.

Table of Contents

Table of Contents

Unit 1 Communication for a Digital Society
Unit 2 Writing Basics
Unit 3 Writing Professional Communication
Unit 4 Speaking and Presenting
Unit 5 Listening and Reading
Unit 6 Career Success

Instructor Resources

Instructor Resources

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Look Inside

Look Inside

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Standards and Correlations

Standards and Correlations

About the Author

About the Author

Tena B. Crews

is a Professor in the Sport and Entertainment Management Department in the College of Hospitality, Retail and Sport Management (HRSM) at the University of South Carolina. She received her B.S. in Business Education and her M.A. in Secondary Education from Ball State University. She received her Ed.D. in Business Education/Management Information Systems from the University of Georgia. Dr. Crews has also served as the Associate Provost of Academic Programs, and Director of Distributed Learning at the University of South Carolina and Associate Director of Technology Pedagogy at the Center for Teaching Excellence. In addition, she has served the college as the Director of Online Learning, Associate Dean of Academic Programs and Associate Dean of Operations, and Diversity. Previously, she served as the Director for the previous Business Education Program at U of SC. She has taught a variety of business courses including those focusing on soft skills as well as technology-based courses. Prior to her work at the University of South Carolina, Dr. Crews worked at the Richards College of Business at West Georgia University and at the Miller College of Business at Ball State University.


Cara Norton

has taught nearly all courses offered under the Business and Computer Science umbrellas during her 37-year career with Gwinnett County Public Schools in Georgia. She currently serves as her school's Work-Based Learning coordinator and Future Business Leaders of America (FBLA) co-advisor. She received her Bachelor in Business Education from Georgia Southern and her Master degree from the University of Georgia. Norton has received numerous awards and recognition for her work in Business Education, Computer Science, FBLA, and Work-Based Learning. She has served in a leadership capacity at the local, regional, and state levels, and has presented and led workshops throughout her career. Norton has been a mentor to many Career and Technical Education teachers across the nation and is proud of the impact Career and Technical Education has made on preparing students for future careers.


Course Content

Course Content

What Educators Are Saying

QuoteThe textbook provides a lot of materials to choose from. I like that I can assess what type of learners I have, then pick what I need from what is available. There is something for all learners. I like how the textbook presents on overall professional image of today’s office and the need for proper communication – examples are great! Quote

Charlotte Gibson, Madison Consolidated High School

Course Content
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