Fashion, 7th Edition

The new edition of Fashion gives your students an in-depth look at the exciting world of fashion. This colorful text is designed for non-laboratory textile and clothing courses. Hundreds of contemporary images illustrate concepts and enhance learning. Updated information paints for students a current picture of the fashion scene. Fashion can help your students become future employees in fashion-related businesses.

• Help students understand today’s apparel industry and learn the skills needed to become more attuned to consumer concerns.
• Explore globalization and current trends for textile companies, apparel manufacturers, retailers, and consumers, including industry-wide collaboration, omni-channel retailing, and cross-channel shopping.
• Analyze how the availability of information online is changing fashion firms’ product development, promotion, and selling techniques and how apps and social media affect consumer comparison shopping and buying practices.
• Weigh the dilemma of imports, environmental sustainability, and ethical and social issues about companies when buying their goods.
• Expose students to career clusters and the many career opportunities within the apparel industry.

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Text 978-1-63126-447-4	528	978-1-63126-447-4	$144.00*
The new edition of Fashion gives your students an in-depth look at the exciting world of fashion. This colorful text is designed for non-laboratory textile and clothing courses. Hundreds of contemporary images illustrate concepts and enhance learning. Updated information paints for students a current picture of the fashion scene. Fashion can help your students become future employees in fashion-related businesses. Help students understand today’s apparel industry and learn the skills needed to become more attuned to consumer concerns. Explore globalization and current trends for textile companies, apparel manufacturers, retailers, and consumers, including industry-wide collaboration, omni-channel retailing, and cross-channel shopping. Analyze how the availability of information online is changing fashion firms’ product development, promotion, and selling techniques and how apps and social media affect consumer comparison shopping and buying practices. Weigh the dilemma of imports, environmental sustainability, and ethical and social issues about companies when buying their goods. Expose students to career clusters and the many career opportunities within the apparel industry.
Workbook 978-1-63126-448-1	208	978-1-63126-448-1	$32.00*
Organized to follow the textbook on a chapter-by-chapter basis, providing questions to help the student review the material presented in the chapter. This supplement is a consumable resource, designed with perforated pages so that a given chapter can be removed and turned in for grading or checking.
*Qualified schools may be eligible for a 25% discount.

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Online Text, 1yr. Indv. Subscription (Instant Access) 978-1-63126-450-4		978-1-63126-450-4	$72.00*
Online Textbook. All content from the print textbook is included with exact page reproductions to ensure that students do not miss any important information or illustrations. Navigation is easy with a linked table of contents, and the search function helps students to easily find information. Instant Access. Upon purchase, you will receive a key code to redeem at the G-W Online Textbooks site. Note: There is no physical product shipped via the mail. To learn more visit, “How do I purchase G-W Online Textbooks?”
Online Learning Suite, 6yr. Classroom Subscription (min. 15) 978-1-63126-449-8		978-1-63126-449-8	$165.60*
The Online Learning Suite offers a complete learning package that is accessible through any Internet-enabled device, including computers, smartphones, and tablets. Students can study in the classroom or on the go: whenever or wherever it is most convenient.
Bundle (Text + Online Learning Suite, 6yr. Classroom Subscription) (min. 15) 978-1-63126-451-1		978-1-63126-451-1	$216.00*
Bundle includes a copy of the Student Textbook and Online Learning Suite 6yr. Classroom Subscription. Minimum quantity of 15 must be purchased.
Companion Website View Site				View Site
*Qualified schools may be eligible for a 25% discount.

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Instructor's Resource CD 978-1-63126-452-8		978-1-63126-452-8	$260.00*	Call to Order‡
This Instructor's Resource CD contains the following items: Instructor’s Materials. Includes an introduction and overview of the teaching material, best practices and classroom strategies, assessment rubrics, a list of resources, and correlations to national standards in PDF format. Chapter Resources. Material provided for each chapter of the text includes: Answer Keys for textbook review questions, workbook activities, and reproducible masters in PDF format. Lesson Plans in Microsoft Word (DOCX) format. Reproducible Masters in PDF format. System Requirements Windows®: Intel® Pentium® dual-core processor 2GHz or equivalent, Windows® 7/8/10, 2GB RAM, Internet Explorer®, allow active content, and Adobe® Reader® (free download). *Internet connection required to access web links and free downloads. Macintosh®: Intel® processor 2GHz or equivalent, Mac OS® X v10.6 or higher, 2GB RAM, Safari®, allow active content, and Adobe® Reader® (free download). *Internet connection required to access web links and free downloads.
ExamView® Assessment Suite CD 978-1-63126-454-2		978-1-63126-454-2	$244.00*	Call to Order‡
The ExamView® Assessment Suite allows you to quickly and easily create, administer, and score paper and online tests. The ExamView® Assessment Suite includes the ExamView® Test Generator, ExamView® Test Manager, and ExamView® Test Player. This product includes 24 test banks with a total of 1100 questions. System Requirements Windows®: Windows® 7, 8, or 10 (32 or 64-bit); Intel® Pentium® dual-core processor 2GHz or higher (or equivalent); 2GB RAM; 500MB hard disk space; Monitor capable of displaying 1024 x 768 or higher resolution; Internet connection to access the Web publishing and content update features Macintosh®: Mac OS® 10.9, 10.10, or 10.11; Intel® Processor 2GHz or higher; 32-bit and 64-bit Kernel and Extensions; 2GB RAM; 300MB hard disk space; Monitor capable of displaying 1024 x 768 or higher resolution; Internet connection to access the Web publishing and content update features.
Online Instructor Resources, 6yr. Indv. Subscription, Free with Qualified Purchase 978-1-63126-453-5		978-1-63126-453-5	$800.00*	Call to Order‡
The Online Instructor Resources 6yr. Subscription provides 6 years of individual access to the classroom materials used most—all in one convenient location. This provides instructor access to the online textbook, workbook, answer keys, lesson plans, reproducible masters, and ExamView® Assessment Suite Software with question banks.
*Qualified schools may be eligible for a 25% discount.
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Table of Contents

Clothes and Fashion

1. The Why of Clothes
2. Knowing About Fashion
3. Garment Styles and Parts

Apparel Industries

4. The Development of Fashion
5. The Textile Industry and Home Sewing Patterns
6. Apparel Production
7. Fashion Promotion and Retailing

Textiles: The Science of Apparel

8. Textile Fibers and Yarns
9. Fabric Construction and Finishes

Design: The Art of Apparel

10. The Element of Color
11. More Elements of Design
12. Principles of Design

Consumers of Clothing

13. Wardrobe Considerations
14. Wardrobe Planning
15. Being a Smart Consumer
16. Making the Right Purchase
17. Apparel for People with Special Needs
18. Caring for Clothes

Apparel Industry Careers

19. A Career for You
20. Careers in the Textile Industry
21. Careers in Apparel Design and Production
22. Fashion Merchandising and Other Retail Industry Careers
23. Careers in Fashion Promotion
24. Other Careers and Entrepreneurial Opportunities

Look Inside

The Look Inside images are for preview purposes only. The format of the actual product may vary from the images shown.

Online Text, 1yr. Indv. Subscription (Instant Access)

Front Matter (g-wonlinetextbooks.com Clothing and Fashion)

Chapter 1 (g-wonlinetextbooks.com Clothing and Fashion)

Chapter 7 (g-wonlinetextbooks.com Clothing and Fashion)

Companion Website

View Site (www.g-wlearning.com Clothing and Fashion)

Correlations

FCS National Standards Correlations

National Standards (PDF, 107 KB)

Pre-PAC Correlations

Fashion, Textiles, and Apparel (PDF, 488 KB)

Utah

 

Fashion Design Studio

About the Author(s)

Mary G. Wolfe - has worked in all segments of the fashion industry, from textiles research to retail sales. She designed for a national sportswear firm before opening her own apparel business. She gained recognition as the personal fasion designer for the wife of a U.S. Vice President. As a consultant to several garment manufacturers, she has assisted with collection designs and pattern specifications.

Mary received the Outstanding Faculty Member Award for her teaching of fashion-related courses at the University of Delaware. She has been a New Jersey Woman of the Year and has been listed in Outstanding Young Women of America and National Dean's List. Mary is the author of Fashion and Fashion Marketing & Merchandising. She received her bachelor's degree in Textiles and Clothing from Iowa State University and her master's degree in General Business (M.B.A.) from West Chester University of Pennsylvania.